Brand Feature
In the Kit Bag: Helly Hansen
Helly Hansen, founded in Moss, Norway in 1877, is one of outdoor clothing's original names. An honest look at the brand, its heritage and what they make today.
In the Kit Bag: Ski and Snowboard Brand Features
In the Kit Bag looks at the brands behind the gear. Each feature covers what a brand actually makes, the materials and construction standards it works to, the style it commits to, and the type of skier or rider it genuinely suits. Founding dates get a mention, but the focus is on the clothing and the quality implications.
Brand Feature
In the Kit Bag: 686
686, founded 1992 in a USC classroom by Michael Akira West, makes technical outerwear blending LA skate culture and the mountain. An honest brand look.
Brand Feature
In the Kit Bag: Picture Organic
Picture Organic, founded in 2008 in Clermont-Ferrand, is a B Corp with genuine sustainability credentials. An honest look at the brand and its ski kit.
Brand Feature
In the Kit Bag: Montec
Montec launched in 2016 with a focus on technical ski and snowboard outerwear at an accessible price. An honest look at the brand, the specs and who it suits.
Brand Feature
In the Kit Bag: Volcom
Volcom, founded in 1991 by Richard Woolcott and Tucker Hall, applies surf, skate and snowboard culture to ski and snowboard outerwear. An honest look.
Brand Feature
In the Kit Bag: Burton
Burton Snowboards, founded by Jake Burton Carpenter in 1977, is one of snowboarding's original names. An honest look at the brand and its products.
Brand Feature
In the Kit Bag: Dope Snow
Dope Snow, founded in 2008, makes modern ski and snowboard outerwear with bold colours and solid 15K technical specs. An honest brand feature.